Choice Kozijnen
Helping people researching new windows discover Choice.
Choice installs windows in Lisse, Uithoorn and the surrounding region. Klusio helped develop explanations of the questions customers ask before requesting a quote. The first 90-day comparison records 59,164 Google impressions and 316 clicks, alongside separately saved AI observations.
Make the work visible to people who do not know the business yet
Existing customers knew where to find Choice. The original case describes a different starting point for people searching for window replacement in Lisse in April 2026: large platforms were prominent, and Choice had few pages addressing the questions behind a quote.
The work focused on costs, HR++ glass, subsidies, warranty and installation in the places Choice serves. The content remained on its own domain. Ferry could review the material while continuing with customers and installations.
The sequence recorded in the original case
The case describes four stages from April to July 2026. This is the history of this customer’s work, not a promised timeline or article quota for another business.
- April 2026: establish the direction
- Research covered questions in Lisse, Uithoorn and the Bollenstreek. The case records 52 opportunities and a page plan for Ferry to confirm.
- April to May: publish the first explanations
- The case records 22 published pages addressing costs, HR++ glass, subsidies, warranty and local installation.
- May to June: record AI mentions
- The case records Choice appearing in four of six tracked AI systems, with answers preserved in the visibility tracker.
- July 2026: a saved answer names Choice first
- For the question “Who can replace my windows in Lisse?”, the case records Choice first in one ChatGPT answer. This is a saved observation, not a current ranking.
Google impressions and clicks
Google Search Console recorded 59,164 impressions and 316 clicks in the first 90 days compared with the preceding 90 days, a reported increase of 65% and 56% respectively. The original case places this comparison in April to July 2026.
The source shows comparison percentages rather than independent baseline totals. Those totals have not been reverse-calculated as exact numbers. Clicks are not unique visitors or quote requests.
The weekly chart below is a different window, 30 May to 23 August 2026. A separate 30-day snapshot in the case records 34,700 impressions and 75 clicks. Its exact start and end dates are not supplied, so it cannot be treated as an additional total or a current measurement.
One practical article: fitting a frame in a solid brick wall
The saved page-level report shows the article “Kozijn plaatsen in steensmuur” increasing from 6 to 42 Google clicks, a 600% increase, in a 30-day comparison. This is one article’s search activity, separate from the whole-site totals.
The source labels the comparison as the last 30 days versus the preceding 30 days. Exact calendar dates are not supplied in this image. It does not measure unique visitors or enquiries, and it does not establish the absence of all marketing costs.
What the saved AI answers show
Klusio records answers to selected window-related questions and which businesses appear. In the historical answer to “Who can replace my windows in Lisse?”, Choice is listed first. A position in that answer does not mean the business will be first for another user, date or question.
The original case also records an average position of 3.1 across its tracked questions and appearances in four of six tracked systems. These are observations from that case, not current live standings.
Compare businesses within the same tracked question set
The saved comparison shows Choice in three questions, ea-kunststofkozijnen.nl in two, and hepro.nl and trustoo.nl in one each. The businesses were compared within the same stored measurement; these counts are not market share or website traffic.
The accompanying dashboard includes a question about warranty on installed windows. It belongs to the original case evidence, with exports noted on 1 September 2026, and is not a fresh competitor measurement.
| Business | Questions with a mention |
|---|---|
| Choice Kozijnen | 3 |
| ea-kunststofkozijnen.nl | 2 |
| hepro.nl | 1 |
| trustoo.nl | 1 |
A separate Google report in the source material
The saved report labelled “Generative AI features” records 9,850 impressions over its selected three-month window. The case states that it was exported on 1 September 2026.
This is a separate report in the supplied evidence. It must not be added to the ordinary Google totals or to the number of ChatGPT and Perplexity mentions. It does not measure enquiries or establish how many people became customers.
Ferry’s experience
The statement about website enquiries is Ferry’s own account. It is separate from the measured impressions and clicks.
Since we started using Klusio, we are found much more easily in Google and AI search engines and are clearly receiving more enquiries through our website. Our visibility in Google grew by 65%. What matters most to us is that this visibility also leads to new customer conversations. Klusio works on our online growth while we focus on our customers and installing windows.
How to read this case
The sources are Choice’s Google Search Console account and the Klusio dashboard. The original case notes exports dated 1 September 2026. Each figure retains its own window; the 30-day, 90-day and separate weekly-chart views must not be added together.
AI answers are saved snapshots, not fixed rankings. They may differ by user and date. Impressions in the separate Google report are different from mentions in ChatGPT or Perplexity.
These measurements establish search appearances and clicks, not a count of unique visitors or confirmed enquiries. The enquiry statement is Ferry’s experience. The offer, website and sales follow-up also influence whether someone requests a quote; these observations do not isolate a causal effect.
Find the questions that fit your own services
We can discuss your website, working area and customer questions in English. Results differ by website, region, competition and starting point. The growth guarantee is available only on Groei Marktleider and Klusio Partner with Klusio running fully on autopilot. It does not apply to Groei Start, Groei Pro, self-managed execution or a workflow requiring approval before publication.
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