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Features

SEO and AI visibility features that work together.

Each part of Klusio has a job: provide evidence, choose the next step or carry out the work. The Growth Engine connects them and keeps the reasoning, status and later measurements visible.

Measure
Google, AI answers, website content, reviews and campaigns provide evidence.
Decide
Compare relevance, expected impact, evidence, risk and feasibility.
Execute or request approval
Work proceeds within your settings; actions needing permission are presented first.
Measure again
Record what went live and what changed afterwards.

Three layers with distinct responsibilities

Measurement identifies findings; it does not choose or execute an action by itself. The Growth Engine weighs the findings together. Publishing and other implementation routes then carry out the selected work within your permissions.

Evidence
Positions, questions, sources, technical checks, speed, competitors and conversion data.
Priorities
A next step with a reason, alternatives and a status.
Implementation
Content, internal links, LinkedIn and other supported routes turn an approved choice into work that can be checked.

Choose how you want to work

Use the same underlying information in a way that suits your business. You can change the approach later.

Let Klusio execute
Use the Growth Engine to prepare and carry out suitable work within your settings.
Write with support
Use the Writing Studio with research, company knowledge, brand voice and evidence alongside your draft.
Give your team the information
Use market and visibility findings to guide your own team or agency.

Tools that prepare or carry out work

These features turn relevant findings into content, communication and website improvements. Automatic implementation depends on the connection, permissions and chosen plan.

Writing Studio
Bring your expertise together with queries, AI questions, current sources, competitor context, reviews, projects, images, internal links and Voice DNA. Collaborate, publish and follow results.
Growth Engine
Choose between opportunities, explain the decision and alternatives, and follow execution and subsequent measurement.
Content and planning
Prepare a topic, draft, quality review and schedule. Publish through a supported connection and prepare a LinkedIn Basis draft for a new article.
Content quality
Use your offer, audience, writing preferences and evidence during topic selection and review.
Content updates
Investigate declining or outdated pages and make a focused improvement where it adds more value than another article.
Content clusters
Give related questions clear roles and connect pages with useful internal links.
AI Lead-Chatbot
Answer website questions, collect relevant enquiry details and optionally notify you over WhatsApp.
Authority
Find suitable external publications, profiles and mentions, and prepare a contribution. Editorial, direct and paid routes stay distinct; external placement requires your control.
Porthos for LinkedIn
Prepare independent posts using your strategy, brand voice and current opportunities, with text, images, scheduling and explicit approval. It is included from Groei Marktleider and optional on Start and Pro.
Google Business Profile posts
Prepare a short update from a published blog, with image and article link. Choose review or automatic sharing within your weekly and monthly limits.
Integrations
Connect measurement, publishing and lead capture, with a capability check before promising what your website supports.

Tools that provide evidence and oversight

Data from these tools informs the Growth Engine. An impression, AI mention, website visit and enquiry remain different measurements.

Content portfolio
Combine pages, performance, role in a cluster, freshness, evidence and links in one inventory. Consider retaining, improving, connecting or combining pages.
Market monitor
Track relevant developments with sources and dates, close outdated signals and use findings for content and LinkedIn.
Result measurement
Connect a baseline, recorded action, live check and later measurements. State when data or attribution is insufficient.
Keywords
Follow positions weekly, search-result features, overlapping pages and seasonal demand. Relevant findings feed the Growth Engine.
Content gaps
Find relevant questions that are not yet answered well, checking existing content and planned topics first.
AI Visibility
Follow fixed customer questions in ChatGPT, Perplexity, Gemini, Claude and Copilot, with recorded answers, mentions and sources. The base rhythm is every three or seven days, with stable questions checked less often. Google AI Overviews is measured separately.
Competitor analysis
Compare selected business competitors separately from information sources and platforms.
Technical SEO and link map
Check the website weekly for errors, canonical URLs, speed and indexing. Prioritise pages with traffic and repairs to Klusio’s own articles. Identify suitable internal links in an existing sentence rather than adding unnecessary text.
Reviews and reputation
Invite genuine reviews, refresh available Google data, draft replies and use relevant customer evidence.
Advertising
Check conversion measurement first, show account changes and provide evidence-based advice. New search campaigns are initially paused. Ad spend and Google charges are separate from the Klusio subscription.
Monthly overview
Bring together evidenced results, completed work, opportunities, decisions and the coming plan.
Dashboard
See the sources, periods, work history and underlying evidence behind the summary.

Services you activate separately

A service requiring separate activation is not silently included in every plan. Check its scope and billing before starting.

Klusio AMI
Market intelligence by domain and market: buyer questions, competitors, sources, brand facts, work briefs and follow-up measurements. AMI can identify up to three priorities and connect suitable work to an authorised Growth Engine.
WhatsApp customer assistant
Two-way customer conversations through a connected number, using your company knowledge with human handover. This differs from a notification about a website enquiry.
Voice AI
A separately activated pilot. Conversation type, number, availability, any call charges and human handover must be agreed first.

AI Visibility and AMI serve different needs

AI Visibility follows the fixed customer questions in a growth plan: where your business is mentioned, the recorded answer, its sources and gaps. AMI provides a wider market comparison and work briefs for a team, including recurring competitors, sources and brand-fact checks.

A defined guarantee for full autopilot from Groei Marktleider

The growth guarantee is available only on Groei Marktleider and Klusio Partner with Klusio running fully on autopilot. It does not apply to Groei Start, Groei Pro, self-managed execution or a workflow requiring approval before publication. The 30-day guarantee compares organic Google Search Console impressions and clicks with an equally long baseline before the first successful Klusio publication. If neither metric is higher, the first paid month’s subscription fee is refundable under the conditions. This is not a guarantee of a ranking, lead count or revenue.

Measurement window
Thirty days from the first successful Klusio publication compared with the preceding thirty full calendar days, allowing for Search Console’s reporting delay.
Conditions
Search Console must be connected and readable, the same website project must remain accessible, and published content, measurement and indexability must not be blocked or removed. The guarantee is available once per business and Chamber of Commerce number.
Excluded costs
Advertising, separate add-ons, usage charges and work outside the subscription are excluded. Consult the full contractual conditions.

Writing Studio

The Klusio Writing Studio brings search research, sources and your business knowledge into one content editor. Choose a relevant customer question, write in your brand voice and review the draft. Internal links, publication and follow-up stay connected.

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Content portfolio

Your existing pages matter as much as the next article. The content portfolio brings their purpose, available results and connections together, so you can decide which pages to improve and which to leave alone.

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Market Monitor

New requirements, changing customer questions and developments in your field. The Market Monitor brings the sources and their relevance together as a starting point for your next article, client conversation or campaign.

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Measuring results

See which website changes went live, then follow Google impressions, clicks and recorded AI mentions. Klusio’s reporting keeps sources and comparison periods visible. Enquiries and revenue need their own tracking; a change in search performance alone does not establish what caused it.

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Improving existing content

Klusio identifies pages that are losing visibility, becoming outdated or have room to answer a relevant question better. When an update is the stronger option, it takes priority over writing another article.

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Content gap analysis

A missing answer is worth working on when the question fits your business. Klusio compares your website, Google results, AI answers and selected competitors to find those opportunities.

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Keyword rank tracking

Track your Google keyword rankings and compare them with your Search Console data. Follow position changes, search-result features, overlapping pages and seasonal demand. Relevant findings become opportunities for the Growth Engine.

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Technical SEO audit and internal link map

Klusio checks your website for technical issues, canonicals, speed and indexing. The action list separates work it can carry out in its own articles from changes for you or your web developer. The internal link map shows pages that could benefit from better connections.

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AI visibility monitoring

Follow specific customer questions in ChatGPT, Perplexity, Gemini, Claude and Copilot. See the recorded answer, the businesses mentioned and the available sources. Use those findings to decide what your website needs next.

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AI website chatbot

The AI Lead-Chatbot answers questions using your approved company knowledge. When a visitor wants to continue, it can collect contact details and make the conversation available in Klusio.

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Reviews and reputation

Klusio brings review invitations, monitoring, reply drafts and relevant customer evidence together. Reviews can help prospective customers judge your business; they do not guarantee rankings or enquiries.

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WhatsApp customer assistant

The assistant uses your services, regions, working methods and approved answers to help customers. Callback and quotation requests appear in your account. Read the conversation and take over whenever you need to.

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Dashboard

The dashboard connects results, completed work, planned actions and decisions. Figures retain their source, measurement period and context, so you can understand what they mean.

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Questions and answers

What can Klusio automate?

Suitable, authorised actions can proceed automatically. Your publishing setting determines whether content goes live or waits for approval. External contact and substantial changes remain subject to the relevant permission.

Who chooses the next action?

The Growth Engine compares evidence from the measurement tools in one opportunity list across Google, AI, competitors, authority, technical findings and reviews.

How do AI Visibility and AMI work together?

AI Visibility monitors fixed questions within your growth plan. AMI is a separately activated market-intelligence service with a wider comparison and a focused set of priorities.

Are WhatsApp notifications and the assistant the same?

No. Notifications send website enquiries to you. The separately activated WhatsApp customer assistant has conversations with customers.

How can I use Voice AI?

It is a separately activated pilot. The use case, availability, phone number, potential call costs and human handover are agreed in advance.

Does Klusio work with every website?

Measurement and chatbot features can work on many websites when the required connection or script is supported. Automatic publishing requires a supported CMS connection and permissions, checked during setup.

Let’s look at your website.

Tell us what you want to improve. We’ll show you how Klusio could help, in English.

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