Financial and legal services
Follow your firm in questions that match its expertise.
Compare visibility by specialism, client type and region. Read how AI describes your firm and which information it cites when selecting an accountant, bookkeeper or legal adviser.
Start with your market
For firms that want their expertise to be understood by businesses seeking the advice they provide.
- Suggested measurement topics
- Specialism, Client type and region, Approach and fees. Compare brand mentions, full answers and sources per AI platform.
Which accountant suits a growing company with employees?
Check whether AI distinguishes bookkeeping, tax support and advice. Compare the named firms against the needs of this type of company.
- A possible next step
- Explain the support you provide and the clients you serve on the existing service page. Use an anonymised practical example when confidentiality requires it.
What does a bookkeeper cost for a sole trader?
Read the work and conditions attached to any prices. A general market estimate is different from your firm’s own fee.
- A possible next step
- Explain how your fees are built up, the work included and potential extras. Have a responsible colleague confirm the figures and conditions.
Which trademark agency helps with registration in the Benelux?
Check whether the answer distinguishes registration, searches and legal support, and which countries and services the expertise covers.
- A possible next step
- Describe the scope of your services on the relevant page and refer to current official information for procedures.
Illustrative scenario: make a specialism easier to recognise
Suppose your firm appears in general bookkeeping answers but is absent from the measured questions about supporting employers.
- Investigate
- Check whether these questions match your offer. Read which services the named firms emphasise and how your own website explains employee-related support.
- Work brief
- Improve the existing service page with the tasks you handle, the information clients need to provide and a suitable next step. Have a qualified colleague check tax or legal explanations.
- Example only
- This is a suggested application, not a measured industry result. Your own measurements and company information determine the actual task.
The context that makes the comparison useful
Use this information to select questions and competitors that fit your business.
- Expertise and qualifications
- Record specialisms and professional qualifications precisely. An AI description should not imply an authority or qualification the firm does not hold.
- Clients and service area
- Distinguish start-ups, employers and international businesses. Explain where remote service is possible and where a local presence matters.
- Publishable knowledge
- Use approved examples without confidential client information. Check time-sensitive facts before putting them on the website.
From analysis to work for your team
AMI connects measurements with supporting evidence. You choose who carries out the improvement.
- Investigate in AMI
- Compare your brand and competitors by question and platform. Read the saved answer and sources and decide whether the signal is relevant to your offer.
- Work with your team
- Use proposals as a starting point for marketing, product teams or your agency. Share reports and record what changed. Then follow the same questions and platforms.
- Connect the Growth Engine
- Suitable insights can inform work in Klusio within the permissions you configure, using your business knowledge. AMI also works on its own. Platforms, projects and features depend on the plan.
Related guides
Questions and answers
Does AMI provide financial or legal advice?
AMI analyses visibility and descriptions in AI answers. A qualified professional in your firm remains responsible for checking specialist information.
How do we compare firms with different services?
Choose questions about services and client groups where you genuinely compete. Read new providers in the context of the answer before adding them to the regular competitor comparison.
Let’s look at your website.
Tell us what you want to improve. We’ll show you how Klusio could help, in English.